Hylly
Henkilönnimi
Nimeke- ja vastuullisuusmerkintö Socialistic brands : a unique category of vintage brands
Julkaistu Nomos, Baden-Baden : 2017.
SAB-luokituskoodi
Muu luokituskoodi
Huomautus sisällöstä, tiivistelmä tms. Socialistic brands are signs with unique characteristics acquired through their use in particular historical circumstances. It is considered whether, decades after the fall of the iron curtain, the shared historical pedigree justifies different treatment of these signs. The author attempts to answer the question of what would constitute as unfair appropriation of these brands and discusses the availability of legal remedies in such cases. The analysis of issues relating to socialistic brands is conducted on the basis of European and Polish law and jurisprudence. Trademark law and other fields of intellectual property law form the core of this consideration. The author additionally employs findings from branches of social sciences such as anthropology, sociology and semiotics, in order to shed light on the complex nature of the attractiveness of signs and how cultural connotations affect it.
Asiasana - Kontrolloimaton
ISBN
*00001727nam a22002894a 4500
*00113659
*00520201106111844.0
*008190524s2017\\\\xx\||||||||||\||||||eng|c
*020 $a978-3-8487-3548-8
*035 $a26414
*035 $a(PLib-conv)0000026414
*0410 $aeng
*084 $a33.34$2ykl
*1001 $aRogowski, Mikolaj.
*24510$aSocialistic brands :$ba unique category of vintage brands /$cMikolaj Rogowski.
*260 $aBaden-Baden :$bNomos,$c2017.
*520 $aSocialistic brands are signs with unique characteristics acquired through their use in particular historical circumstances. It is considered whether, decades after the fall of the iron curtain, the shared historical pedigree justifies different treatment of these signs. The author attempts to answer the question of what would constitute as unfair appropriation of these brands and discusses the availability of legal remedies in such cases. The analysis of issues relating to socialistic brands is conducted on the basis of European and Polish law and jurisprudence. Trademark law and other fields of intellectual property law form the core of this consideration. The author additionally employs findings from branches of social sciences such as anthropology, sociology and semiotics, in order to shed light on the complex nature of the attractiveness of signs and how cultural connotations affect it.
*653 $aBRÄNDIT
*653 $aBRÄNDÄYS
*653 $aSOSIALISTISET MAAT
*653 $aTAVARAMERKKILAKI
*653 $aTAVARAMERKKIOIKEUS
*653 $aKILPAILUOIKEUS
*653 $aTEKIJÄNOIKEUS
*653 $aSUI GENERIS
*852 $h33.34$cROGOWSKI
*979 $a0000026414
*999 $aMikroMarc$b[Book]$x0
^
Tästä teoksesta ei ole arvioita.
Näpäytä
kun haluat kirjoittaa ensimmäisen arvion.
Kuvausta ei toistaiseksi saatavana