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Audiovisual media in Europe : localised, targeting and language offers
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Henkilönnimi
  • Schneeberger, Agnes.
Nimeke- ja vastuullisuusmerkintö
  • Audiovisual media in Europe : localised, targeting and language offers
Julkaistu
  • European Audiovisual Observatory, Strasbourg : 2018.
SAB-luokituskoodi
  • 61.742
Muu luokituskoodi
  • 61.742
Ulkoasutiedot
  • 63 s.
  • PDF
Huomautus sisällöstä, tiivistelmä tms.
  • The following report provides an overview of the European audiovisual media landscape by looking at the origin of linear and pay-on-demand audiovisual services and their circulation through three complementary angles. The first focuses on localised services, reflecting a trend whereby an increasing number of services are adapted to different national markets either as TV channels in different linguistic versions or pay-on-demand services with local-language user-interfaces to increase viewership and subscriber numbers. The second angle looks at the impact that services specifically targeting other countries have on national licensing regimes. Typically, these tend to be delivered by a number of recently-emerged hubs from which broadcasters and on-demand service providers circulate these services to the respective target countries. The third angle highlights the consumer perspective, concentrating on the various broadcasting languages of TV channels available to viewers in their home countries in a reflection of the language diversity in European markets.
Asiasana - Kontrolloimaton
Elektronisen aineiston sijainti ja käyttö (URI)
  • https://rm.coe.int/audiovisual-media-in-europe-localised-targeting-and-language-offers/16808e5fbb Linkki 
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*24510$aAudiovisual media in Europe :$blocalised, targeting and  language offers /$cAgnes Schneeberger.
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*300  $a63 s.
*300  $fPDF
*520  $aThe following report provides an overview of the European audiovisual media landscape by looking at the origin of linear and pay-on-demand audiovisual services and their circulation through three complementary angles. The first focuses on localised services, reflecting a trend whereby an increasing number of services are adapted to different national markets either as TV channels in different linguistic versions or pay-on-demand services with local-language user-interfaces to increase viewership and subscriber numbers. The second angle looks at the impact that services specifically targeting other countries have on national licensing regimes. Typically, these tend to be delivered by a number of recently-emerged hubs from which broadcasters and on-demand service providers circulate these services to the respective target countries. The third angle highlights the consumer perspective, concentrating on the various broadcasting languages of TV channels available to viewers in their home countries in a reflection of the language diversity in European markets.
*653  $aAUDIOVISUAALINEN AINEISTO
*653  $aEUROOPPA
*653  $aTELEVISIOKANAVAT
*653  $aPAIKALLISET PALVELUT
*653  $aKANSALLISET MARKKINAT
*653  $aLISENSSIT
*653  $aON-DEMAND
*653  $aKULUTTAJAT
*653  $aKULUTUSKULTTUURI
*85640$uhttps://rm.coe.int/audiovisual-media-in-europe-localised-targeting-and-language-offers/16808e5fbb$yLinkki
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*999  $aMikroMarc$b[Electronic material]$x26
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